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Why one home improvement leader switched his company’s approach from traditional media to face-to-face marketing
Remodeling Mastery
10 Ways To Counsel Your Clients
Mark Richardson says remodelers need to be more than just remodelers to their clients
Business
3 Areas Successful Remodelers Focus On
Industry advisor Mark Richardson shares what separates the losing from the winning in today’s market
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Lean Design Blog: Authentic elevations and the salesperson’s story
I had the pleasure of meeting and having dinner with Charlie Scott the other night. Charlie owns a very successful national consulting firm called…
High-tech selling in the kitchen and bath showroom
How remodelers are integrating technology into their sales pitch
The good, the bad and the ugly of remodeling showrooms
Most remodelers aren’t getting the most out of their showrooms
CertainTeed unveils PitchPerfect selling system for iPad
CertainTeed is providing its siding, fence, railing and decking contractors with its PitchPerfect In-Home Selling System that is designed for use on an iPad.
David Lupberger: Making lemonade from economic lemons
The challenge is to transition from a project-driven business model to a relationship-driven business model
Keys for 2012 success in remodeling
16 industry leaders share their thoughts on the challenges and opportunities for 2012
Survey: Social media more important than ever for remodelers
New world of marketing mixes traditional and cutting edge
Exterior/Replacement: 6 ideas for improving business now
Actionable tips that you can put in place today for an immediate payoff
Should you let remodeling clients buy their own materials?
Professional Remodeler’s Tom Swartz talks to remodelers Scott Mosby and Donna Shirey about why they will let clients buy materials and how they make it work for their businesses.
iPads offer simple solutions for pricing remodeling jobs
iPads are making pricing jobs easier and quicker than ever before