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Why one home improvement leader switched his company’s approach from traditional media to face-to-face marketing



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NAHB survey: Builder confidence remains flat

Builder confidence in new single-family homes remained flat in December, according to the National Association of Homebuilders (NAHB)/Wells Fargo Housing Market Index. The index remained at 16, the same as in November.

Negative equity drops for third straight quarter

The number of residential properties with mortgages in negative equity in the U.S. dropped in the third quarter of 2010, marking the third quarter in a row the rate has decreased. CoreLogic reported that 10.8 million, or 22.5 percent, of residential properties were in negative equity at the end of the third quarter.

Bank of America restarts nearly 16,000 foreclosures

Bank of America Corp. announced that it restarted nearly 16,000 foreclosure cases last week, according to a report by the Wall Street Journal. The bank’s foreclosure attorneys prepared 7,800 new affidavits for cases in states the require court approval for foreclosures, and lifted holds on 8,000 cases in states that do not need court approval. The bank froze 102,000 foreclosure sales earlier this year.

Housing inventory declines in November

Data from real-estate brokerage firm ZipRealty Inc. showed that the number of homes for sale declined by 3.8 percent in November in 26 major metropolitan areas, the Wall Street Journal reported. The information covers single-family homes, condos and townhouses for sale in cities where the Emeryville, Calif.-based firm operates. The inventory of homes was still 11.6 percent higher than November of last year, however.

Remodelers Exchange: Positioning for the expiration of energy retrofit tax credits

Professional Remodeler's Tom Swartz talks to remodelers Howard Chermak and Tom Panek about how the credits have helped their businesses and how they are positioning their companies for a post-credit market.

Remodelers Exchange: Positioning for the expiration of energy retrofit tax credits

Professional Remodeler's Tom Swartz talks to remodelers Howard Chermak and Tom Panek about how the credits have helped their businesses and how they are positioning their companies for a post-credit market.

Remodeler of the Year: Marrokal Design & Remodeling

With a strong focus on marketing and sales combined with smart management, San Diego-based Marrokal Design & Remodeling has maintained profitability even as revenues dipped in 2009 before rebounding this year. Because of that success and the way the management team has positioned the company for the next generation of leadership, Marrokal is our Remodeler of the Year.

NAR: Pending home sales rise in October, Midwest has largest gains

The Pending Home Sales Index rose to 89.3 in October, a 10.4 percent gain over the previous month, according to the National Association of Realtors. The index, which is based on contracts during October, remained 20.5 percent lower than in October 2009, when the deadline for the homebuyers tax credit caused a surge.

Consumer confidence rises, but housing market remains flat

Consumer confidence in the U.S. increased in November, rising to its highest level in five months. The Conference Board’s sentiment index rose to 54.1, exceeding estimates by a Bloomberg survey of economists that it would increase to 53. Meanwhile, the Institute for Supply Management’s business gauge rose to it highest since April, indicating that business activity also is increasing.

S&P Case-Shiller report: Rate of home price decline may be accelerating

The S&P/Case-Shiller home-price indexes showed that home prices went down between August and September, and that third quarter prices also were down, according to a report by the Wall Street Journal. The indexes also indicated that the rate of decline may be accelerating.

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