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About Face
Why one home improvement leader switched his company’s approach from traditional media to face-to-face marketing
Remodeling Mastery
10 Ways To Counsel Your Clients
Mark Richardson says remodelers need to be more than just remodelers to their clients
Business
3 Areas Successful Remodelers Focus On
Industry advisor Mark Richardson shares what separates the losing from the winning in today’s market
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Mortgage Bankers Association Predicts Rise in Mortgage Rates
The Mortgage Bankers Association (MBA) predicts that 30-year fixed-rate mortgage rates will rise to 4.7 percent in the first quarter of 2011, and to 5.1 percent by the end of that year, according to a report by the Wall Street Journal. Although the rates will rise, the group notes that a rate of 5.1 percent is still very low historically.The
New Single-Family Home Sales Up in September
Sales of newly built, single-family homes rose 6.6 percent in September, the best rate since June, according to data released by the U.S. Commerce Department, said a press release by the National Association of Home Builders (NAHB). The number of units sold rose to a seasonally adjusted rate of 307,000.
Existing Home Sales Up, Median Prices Down, Says National Association of Realtors
Existing home sales increased 10 percent in September according to the National Association of Realtors (NAR), said a report by Forbes.com. There were 4.53 million existing home sales last month, up 10 percent from the 4.12 million sales in August. Sales were 19.1 percent lower than September 2009, however, with 5.6 million existing home sales.
Changing Age Demographics Affect the Housing Market
The high number of homes for sale right now could be due to the increased number of households with members who are 55 and older, said a University of Virginia professor in a report by The Virginian-Pilot.
Make your advertising accountable with ?pay for performance?
The whole premise of pay-for-performance advertising is that you actually know what parts of your advertising are working. Even better, you only pay for it if it delivers.
Social media not widely used for business by industry
Remodelers not buying in to trend as quickly as others, study says
Reaching the female homeowner
Bridget Brennan, an expert on female consumer behavior, talks about how to sell to that important demographic
Remodeling Companies that are Bucking the Trend
The last few years have been an unprecedented challenge for most remodeling firms. Some companies, though, have found a way to thrive. Professional Remodeler profiles six firms that are making it work.
Corner Office: Father & Son Construction Surviving in the Motor City
This month's Corner Office features Father & Son Construction in Detroit
Use abandoned phone numbers to boost remodeling business
Using abandoned phone numbers can help remodelers pick up business from companies that have closed down