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Ally Lending

We’re fluent in financing. You’re fluent in your industry. Together we get more customers. We provide home improvement financing solutions that give your customers the option to pay over time, while you get paid up front.

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Fresh Home Improvement Trends to Give Your Business a Spring Boost

Spring is about new beginnings. Many homeowners are looking to hit reset after emerging from chillier weather and start home improvement projects they’ve been thinking about since...
March 17, 2022
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Confidence and Affordability: How to Compete in the DIY Home Improvement World

With everyone stuck at home during the pandemic, a substantial amount of homeowners are undertaking home improvement projects. In particular, do-it-yourself (DIY) projects are...
Feb. 2, 2022
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Consumer Financing Lightens the Financial Management Load for Home Improvement Professionals

From balancing projects and schedules to making sure invoices are paid on time, you have a lot on your plate as a home improvement professional. Consumer financing is a solution...
Jan. 13, 2022
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Closing the Deal: The Role of Financing in Driving Home Improvement Sales

Cost is often an important consideration for customers shopping for a big purchase. Home improvement projects are no different. Budget is frequently a limiting factor when prospective...
Nov. 16, 2021
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Smart Plumbing Tips: How to Sell Your Services to Clients on a Budget

When most customers call a plumber, they’re experiencing a clogged pipe and expecting to pay for a simple clearing. However, sometimes, it’s not that straightforward – leading...
Oct. 20, 2021
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Hot Tubs, Fire Pits, Heated Patios -- Oh My! 4 Outdoor Improvement Trends to Watch for this Fall

Because of the pandemic, fewer people are traveling for vacation: according to a recent Ally survey, 88% of respondents say they plan to make improvements to make their homes ...
Sept. 27, 2021