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Michael Stone

Michael Stone is the author of Markup and Profit: A Contractor’s Guide Revisited, Profitable Sales: A Contractor’s Guide, and the DVD class “Profitable Estimating.” He has more than five decades of experience in the building and remodeling industry. Michael offers training and coaching and can be found at markupandprofit.com.

why transparency is bad for remodeling

Why Transparency Is Bad for Business

I’ve read many articles telling me that the best way to sell construction services today is by being transparent with your pricing. The argument is that owners are more sophisticated...
Aug. 8, 2018