Chris Harrin

Owner

Semper Fi Custom Remodeling

Black Mountain, NC

Projected 2023 Revenue: $5.2 million

On communication: As a company, we focus a lot on emotional intelligence and how to communicate with people according to their personality type. One way we do that is by profiling our clients. We don’t give them a questionnaire, but it’s in the types of questioning we do from the get go. We use the DISC personality assessment. We’re not necessarily looking for their answers, but how they respond. We try to get a good read on our clients personalities and how we should be communicating with them. For example, everyone on the team will know that this client may be a D, so you need to be direct and short with information. There’s also the mode of communication that works best. Do they prefer texts or emails? We use a project management software that doesn’t work for everyone, and if that’s the case, we’ll resort back to just in-person meetings and giving them pieces of paper. In addition, we give our team an in-depth DISC assessment, not the free one online. And we’ll get the profile and motivators back, and we share the results with the entire team. We’ll go over communication styles with them and to do team training with everyone. 

Unveiling the Forty Under 40 Class of 2023