Sales
Sales
Business
About Face
Why one home improvement leader switched his company’s approach from traditional media to face-to-face marketing
Remodeling Mastery
10 Ways To Counsel Your Clients
Mark Richardson says remodelers need to be more than just remodelers to their clients
Business
3 Areas Successful Remodelers Focus On
Industry advisor Mark Richardson shares what separates the losing from the winning in today’s market
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Picture Your Customer
Ask yourself: Which customer demographics are growing for your company? And is your marketing keeping pace?
Best in Show
At home shows, you have heavy competition. Here's a plan to maximize the leads you generate.
What Boomers Need Now
How to win over this demographic and become the aging-in-place expert in your market
GreenSky App Provides Quick Path to Financing
Betting on the success of an app for contractors that lets homeowners qualify for loans
This Call May Be Recorded
You can’t control how the prospect heard about your company, but you can control that first phone interaction
The One-Click Future
One bold prediction says that in the next five years, half of exterior replacement sales will be completed remotely
Online and Ready to Buy: the New Sales Landscape
Buying a car used to involve haggling with a salesperson on the dealership lot. Now most car dealers have an online sales department. Is home improvement next?
One Click Contractor—Step by Step
The goal of this software: collect all of the separate functions essential to home improvement sales in one application