Sales
Sales
Business
About Face
Why one home improvement leader switched his company’s approach from traditional media to face-to-face marketing
Remodeling Mastery
10 Ways To Counsel Your Clients
Mark Richardson says remodelers need to be more than just remodelers to their clients
Business
3 Areas Successful Remodelers Focus On
Industry advisor Mark Richardson shares what separates the losing from the winning in today’s market
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Game Changer: New Rules for Remodeling Sales
Recession, demographic shifts, and unlimited data have done a makeover on your customer. You need a new playbook to stay in the game
5 keys to being a good salesman by Jerry Jones
In 2008 the Dallas Cowboys were the featured team on HBO’s Hard Knocks. Hard Knocks is the reality documentary series that takes you behind the…
Fewer Leads, More Sales
Your professional expertise has value, and it’s time to offer that expertise only to those prospects who recognize that value and are willing to pay for it.
How Homeowners Choose a Remodeling Company
A survey of homeowners turns up some surprising data about the factors that go into choosing a remodeler
In Breach of Contract
Under most circumstances, it’s difficult for a homeowner to cancel a valid home improvement construction contract once materials have been ordered and the job’s been scheduled
Time Management for Salespeople
Sandler sales trainer Chip Doyle takes a page from his new book to explain how to avoid five time-wasting behaviors
Software for Visual Presentation
3-D renderings beat flat plans and elevations every time. Here’s a look at the software tools that make it all possible
The Value of Video in Remodeling Marketing
Using video on its website homepage, Texas remodeling company Euro Design Build Remodel has found a new way to engage visitors
Old School vs. New School
There’s no question that you can still sell effectively by employing the one-call close. But explaining the simple truth to your prospects will get you just as much, and more besides
The Hows and Whys of Warranties
Don't think of it as a hassle; warranty work has its benefits—not least among them, the potential for generating more work