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Why Homeowners and Pros Prefer Stone Veneer to Stone

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Why Homeowners and Pros Prefer Stone Veneer to Stone

With the depth of selection in Westlake Royal Building Products, builders and homeowners have an almost-endless range of design possibilities to explore. Ben Drury, Product Development Manager for their exterior product brands, explains why Versetta Stone is so effective in so many different applications. 


September 9, 2022
Versetta Stone

It seems like we’re seeing more and more Versetta Stone these days.

You definitely are, because homeowners love the looks they can get. Versetta Stone is the only siding to master the true look of hand-laid stone walls. And our mortarless panels offer virtually undetectable joints. It’s the simple way to plus up that all-important curb appeal. 

And stone really helps with that?

More than you might think. That’s why we offer so many options, for whatever the desired aesthetic. Like our Ledgestone Style, which is narrow and stacked for a more intricate look. Then we have Tight-Cut, nice and bold. And also Carved Block, which is very contemporary. Something for everyone to love. 

Boral Sand

Sounds like Versetta Stone is really versatile.

The thing we all appreciate about stone is its range. It can look rustic or extremely elegant. And with Versetta Stone, which is the original artisan-crafted stone panel, whether you use it on exterior walls, chimneys or columns, you’ll get that same range. Just depends on how you use it. 

Do you offer many color options?

Yes, that’s really important to us. With any kind of siding, you want to go for a tone that works with other exterior materials and the natural colors surrounding the home. Versetta Stone is very aware of the latest trends in color, so we have an exciting selection from light to really dark. And you get exactly the color you order, which isn’t always possible with stone.

We’ve heard that pros use Versetta Stone indoors too?

They do. It’s really amazing what you can accomplish with Versetta Stone—and some imagination, of course. For example, we’ve seen it in fireplace surrounds, for backsplashes in kitchens, even accent walls in bathrooms. On any accent wall, it really makes a great statement. 

Versetta Stone

So what’s Versetta Stone like to install?

Compared to stone? Easy. If you can install siding, you have all the skills to install Versetta Stone. Also, unlike regular stone, it’s not messy. It’s mortarless, remember. You might have to sweep up a little dust, but you’re not going to involve the whole house.

Another reason it’s popular with homeowners, I’d guess.

And builders too. After all, time is money. And Versetta Stone panels go on quickly. There’s no need for metal lath or scratch coats. You won’t have to worry about painting, coating or sealing. 

That’s a better day for the builder, definitely.

Yes, and one other factor to consider: Versetta Stone panels are made of lightweight aggregate materials. On any given day, that’s going to help reduce installer fatigue. Things will move faster and get done quicker.

A lot of advantages, then, for everyone involved.
I’d recommend anyone interested in Versetta Stone go visit our site at www.versettastone.com.
It’s really inspiring, from all the looks you can achieve to builder resources and installation guides and a lot more.  
 

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