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Home Improvement


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7 Tips For Transitioning Out Of Your Business

Mark Richardson offers guidelines on how remodelers can make their next chapter the best one yet 




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Zero+Zero=100

This CEO regularly found himself back at zero, but starting over again (and again) paid off 

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Google Me This

Online may be a major lead source for home improvement companies, but keeping up with it requires continuous effort and attention

The Customer: Often Right, Always Righteous

The way a business handles complaints is a litmus test of company culture. How does yours fare? 

After the Fall: How to Deal With Jobsite Accidents

You just got a phone call. What you hoped would never happen has happened. Now what do you do?

How to Explain Other Contractors to Your Clients 

The question of other contractors, and particularly competitors, may come up during a sales call. Don’t let the subject be a button-pusher.

How to Overcome the ‘That’s Too Much’ Sales Objection

It’s the most common—and for some sales reps, the most difficult—objection to closing business in home improvement, or any industry. Here’s how to respond.

Now Is Solar's Time to Shine

Solar can be a lucrative business for those adept at navigating the politics involved

Sales: One-Leg ‘Policy’ Risks Offense

When it comes to One Spouse appointments, does your company have a policy, a strategy, or a philosophy?

Future Shock: Remodelers, Meet Your Millennial Clients

Remodelers need to get to know the attitudes and ideas of a new generation of homeowners 

Game On: Let the Selling Begin

Sales trainer Chip Doyle weighs in on how remodeling projects are sold today and defines the key parts of the process

Game Changer: New Rules for Remodeling Sales

Recession, demographic shifts, and unlimited data have done a makeover on your customer. You need a new playbook to stay in the game 

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