Home Improvement
Home Improvement
Josh Sparks: To Infinity (Exteriors) and Beyond
A roofer-turned-CEO who’s succeeding in his mission of up-leveling the industry
Home Improvement
The Top Customer Expectations Contractors Must Meet in 2024
Hint: There are two vital things customers today expect that they didn't always think about
News
Business Coach Cited in Attorney General Lawsuit Against Contractor
A New England contractor faces a civil suit alleging his company’s growth was tied to a business coach with a model that “encourages fraud"
Sales — Home Improvement
How to Stop Selling and Start Closing Sales
One of the biggest mistakes a salesperson can make is viewing the sales process as a one-sided transaction
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Home Improvement
Marketing Minute: How To Convert Bad Google Reviews Into Business
Director of Home Improvement Drew Barto shares tips on how contractors can turn negative Google reviews into additional revenue
Home Improvement
3 Tips for Contractors to Turn Bad Google Reviews Into Revenue
Best practices for responding to Google reviews that will create more raving fans and drive more referral business to home improvement companies
Home Improvement
7 Tips for Offering Financing in Home Improvement Sales
How replacement contractors can implement financing into their sales processes to close more leads and increase job sizes
Home Improvement
3 Ways to Make Your Home Improvement Brand More Memorable
How replacement contractors can rise above their competitors in the race for brand recognition
Home Improvement
5 Marketing Musts in a Tightening Market
Use these tips to help attract more leads in 2023
Home Improvement
5 Tips to Overcome a Drop in Demand
What to do and what not to do when home improvement lead flow gets light
Home Improvement
Marketing Minute: How to Overcome a Drop in Demand
Director of Home Improvement Drew Barto shares tips on how to survive and thrive in periods of lower demand for your products or services
Home Improvement
Great Day Improvements Acquires Largest Full-Service Home Improvement Company in Northern U.S.
The private equity-backed home improvement giant extends its geographical footprint to more than 150 locations
Lead Gen — Home Improvement
Master Your Marketing Mix
Effective lead generation requires focus and commitment to marketing mediums
Home Improvement
How Home Improvement Companies Sell Today
Four replacement contractors reveal their sales processes and what’s changed since before COVID