PR March 2004

Getting in and out of clients' homes in minimum time with little mess makes for happy customers and good cash flow, which has made Rick Oakley's 9-year-old Re-Bath franchise a good addition to his 23-year-old interior remodeling business, Creative Inte...

While many companies are still striving to incorporate e-mail and the Internet into their business with meaningful results, Tri-Lite Builders in Chandler, Ariz., has integrated the electronic realm into its marketing strategy with measurable success.

Insulating perimeter basement walls can domesticate the space inexpensively by separating the perpetually cool outside walls from the mild interior and creating a much more comfortable living area.

For the past three years, Adam Helfman, CGR, CR, owner of Fairway Construction in Southfield, Mich., has had a co-branding relationship with Kohler that has helped his company remain competitive and diversify its offerings.

Sarah Susanka looks at space, light and order, which she collectively dubs the architect's toolbox, in Home by Design (256 pages).

Many manufacturers offer customer loyalty programs, but often only high-volume customers fully reap the benefits.

Lonnie Cox, CGR, sales manager for Brothers Strong in Houston, used to own his own drywall company and has turned his tricks of the drywall trade into innovative remodeling so-lutions in the field.

Like many remodelers, Gary Marrokal started as an apprentice carpenter, worked his way up through the field at another firm and then started his own remodeling company out of his home. Within seven years, Marrokal Construction hit $1.5 million, an annu...