Setting up a page on a popular site like LinkedIn increases your business’ rank in search engine results. But with more visibility, its more important that your profiles sends the message you want it to.
Internet business consultant Ted Prodromou stresses that a company page on LinkedIn lets your customers and prospects get to know the people in your company, so featuring your building team and administrative staff can be a good way to solidify your reputation and build trust.
Prodromou continues with a list of essentials to include in a company profile, and how to execute it well.
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