Home Improvement
Home Improvement
Two Big Names in Home Improvement Announce New Locations
Power Home Remodeling and Re-Bath make moves on opposite coasts
Business
Curbio to Pay $7.5 Million and Change its Business Practices
The remodeler, who specializes in pre-sale renovations, admits no wrongdoing in the settlement
News
West Shore Home Names New Chief Marketing Officer
Al Patel will lead marking efforts at the home improvement company
Business
5 Home Improvement Pros Share Lead-Gen Hits, Misses, and Maybes
The most challenging part of generating leads isn’t the rising cost, it’s finding the right strategy that won’t break the budget
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More Emphasis on Training Now
As competition for workers intensifies, home improvement companies direct more efforts to training
Under the Table: Are You Ready for an I-9 Audit?
It’s against the law to hire undocumented workers, and that applies to general contractors whose subcontractors employ illegals
What to Consider When Hiring a General Manager
Many home improvement business owners reaching a key growth stage will consider if, when, and how, to engage someone else to run their company
Disqualified by Tattoo? Not So Fast
Home improvement companies share secrets of success for recruiting young sales talent
Essentials for Giving New Hires a Strong Start
The greater the effort made to prepare new hires for their job, the more likely it is that they will succeed
How to Handle a Client's Refusal to Pay
Once burned by a nonpaying client, contractors will find ways to make sure the experience isn't repeated
Are Direct Mail Marketing's Days Numbered?
Experts say email marketing has, or will, supplant traditional direct mail—a key component in the marketing program of many home improvement companies
For One Window Company, Online Sales Are Heating Up
While a few home improvement companies look to find a way to bypass the in-home sales appointment, one—Zen Windows—already has
Google Me This
Online may be a major lead source for home improvement companies, but keeping up with it requires continuous effort and attention
The Customer: Often Right, Always Righteous
The way a business handles complaints is a litmus test of company culture. How does yours fare?